When I wasn't hyperventilating into a paper bag, I discovered that my poor sales performance wasn't solely due to my lack of sales experience.
Cluttered and chaotic speaker brands - the very products I was trying to sell - were hindering my sales.
I needed a new approach.
So I began to tidy up the materials for the speakers I was pitching to help close deals, massaging a speaker's materials to make the speaker more bookable.
I made money, reached Top Producer (8 times), and became obsessed with gorgeous brands.
In 2009, I applied this approach to my own brand, and by year five, See Agency was listed on Inc. Magazine's List of the 5000 fastest-growing companies in America.
Of 18M businesses in the US, See Agency ranked 1181 and 1036 on the Inc5000.
I became obsessed with the art and magic of brand strategy for speakers.
But apart from the occasional speech or panel and a handful of Speaker Therapy (consulting) clients over the years, my hard-won street smarts benefited only the talent on my roster.
Then came the no-good-very-bad-not-busy time that was 2020.
I had bottled up speaker smarts to share and released the Kraken of speaker knowledge en masse online.
Speakers seemed to like the Kraken. For a couple of years, the resurgence of Speaker Therapy kept me busy-ish.
I was still left wanting. It simply took too long to get anywhere one-on-one. The work became draining, and I started unconsciously pricing it high so nobody would hire me.
I thought to myself, "If only a bunch of us with hard-won street smarts could do consulting as a group for professional speakers at once."
And Bookable Speakers was born.
Our events feature a unique design with high-content sessions and small-group interactions with industry experts. Professional Speakers benefit from exclusive, high-caliber content, networking opportunities, and focused sessions on current industry trends.
We have 300+ years of combined experience booking speakers.
It's a challenge to grab the attention of digitally distracted buyers.
Bookings are won - and lost - very differently than just a few years ago.
We are passionate about spotlighting the unparalleled expertise of professional speakers and making them more bookable.
We help professional speakers access the best bookings on the biggest stages.